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Figure Heloc NEXST Launches Web3 VR Entertainment Platform with K-Pop Group UNIS as First Global Partner
Ryan Moore 
NEXST just made a big move that’s got both music fans and Web3 folks buzzing. The company officially launched its new VR division, mixing AI, VR, Web3, and real-world assets to create a whole new kind of entertainment experience. And they’re not easing into it quietly either they’ve teamed up with none other than K-Pop sensation UNIS as their first global partner.
This isn’t your typical tech launch. NEXST is trying to change how fans experience live music and connect with their favorite artists. Instead of just watching a livestream, imagine stepping into a digital concert space where you can interact, explore, and even own part of the experience yourself. That’s exactly the world they’re building.
“We believe the future of entertainment is immersive, decentralized, and artist-centric,” said Axel Gutman, Co-Founder of NEXST. “Welcoming UNIS to the NEXST VR LIVE platform is just the beginning. We’re excited to announce more collaborations with global artists and top K-Pop stars in the coming months.”
A New Way to Enjoy Live Music
The star of the show here is NEXST VR LIVE, their new division focused on bringing concerts and events to life through VR, AR, and MR. Picture putting on your headset and being right in the middle of a performance no travel, no nosebleed seats, just pure front-row energy.
The platform also makes it easy for fans to step into the Web3 world without needing to be tech experts. You can interact with artists, collect digital assets tied to the event, and feel like you’re part of something real, not just watching from a distance.
UNIS Takes the Virtual Stage
Leading this launch is UNIS, the K-Pop girl group that’s been blowing up since their debut on the show UNIVERSAL TICKET. With their hit song SUPERWOMAN and a global fanbase that keeps growing, they’re the perfect choice to kick things off.
This partnership isn’t just about another performance. It’s about bringing millions of fans along for the ride, giving them a brand-new way to experience the group they love.
$NXT Token: Your Backstage Pass
Everything on NEXST runs on the $NXT token. It’s basically your all-access pass. Holders can get early entry to VR concerts, discounts on tickets, VIP perks, and exclusive content drops. It also ties into fan interactions, letting people take a more active role in supporting their favorite artists.
Plus, there are rewards for gamers and collectors too. You can earn $NXT through gameplay, unlock in-game NFTs, and grab special airdrops. More details are on the way through NEXST’s official channels.
Looking Ahead
NEXST isn’t stopping here. This launch with UNIS is just the first step in a much bigger plan. The company wants to bring more artists, fan communities, and interactive experiences together blurring the line between live events and digital worlds.
What’s exciting is how natural it all feels. Instead of making things more complicated, they’re actually making it easier for fans to be part of the moment. If you love music, tech, or just being early to cool things, NEXST might be worth keeping an eye on.
The future of fandom might not just be in front of a stage it might be inside a virtual one.
About the Author
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